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Currently working with local businesses

Crafting Memorable Brand Experiences Through Strategic Design

Senior Graphic Designer | 6+ Years Delivering Impactful Visual Identity & Branding Solutions

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Hi, I'm Paulo Barbosa

I’m a Senior Graphic Designer based on the Gold Coast, Queensland, with 6+ years of experience creating visual identities and brand systems that drive business results. I lead design projects at Global Safety Industries, delivering compliant, high impact work across safety signage, traffic control materials, and digital branding. With a strong IT program leadership background, I bring a strategic, solution focused approach that aligns design with business goals and keeps delivery efficient. Postgraduate qualified in Graphic Design and certified in Design Thinking, I enjoy collaborating with businesses from concept to final execution.

Product Design

Brand Identity Design

UX Design

Branding

Packaging Design

Figma

Photoshop

Senior Graphic Designer

Global Safety Industries

Currently

Senior Graphic Designer

Global Safety Industries

Currently

Brand Designer

Barbodara Studio

Currently

Brand Designer

Barbodara Studio

Currently

Graphic Designer

Freelancer

2019-24

Graphic Designer

Freelancer

2019-24

Recent Works

Design process

Process

How I Work

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Discovery

I start by understanding your business, audience, and goals. Clear brief, clear direction.

Discovery

I start by understanding your business, audience, and goals. Clear brief, clear direction.

Design & Refine

I develop concepts, present options, and refine based on your feedback. Iterative, efficient, focused on outcomes.

Design & Refine

I develop concepts, present options, and refine based on your feedback. Iterative, efficient, focused on outcomes.

Delivery

I deliver final files in the formats you need. Print ready, web ready, with full documentation and support during implementation.

Delivery

I deliver final files in the formats you need. Print ready, web ready, with full documentation and support during implementation.

Let's Build Something That Works

I work with businesses to build brand systems that deliver results. From strategy to execution, I bring clarity, impact, and efficiency to every project.

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Design services

Services

What I Deliver

Product Design

Brand Identity Design

Branding

Packaging Design

Mockup Design

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Brand Identity & Visual Identity

I build complete brand systems from strategy to execution. Logo design, colour systems, typography, and brand guidelines that keep your brand consistent across every touchpoint.

Brand Identity & Visual Identity

I build complete brand systems from strategy to execution. Logo design, colour systems, typography, and brand guidelines that keep your brand consistent across every touchpoint.

Package Design

I design packaging that works on shelf and in production. From concept through to print ready files, I manage the full process with technical precision.

Package Design

I design packaging that works on shelf and in production. From concept through to print ready files, I manage the full process with technical precision.

Print and Digital Design

I create marketing materials that perform across print and digital. Brochures, signage, social media graphics, web assets. Every piece is built with clarity and brand consistency.

Print and Digital Design

I create marketing materials that perform across print and digital. Brochures, signage, social media graphics, web assets. Every piece is built with clarity and brand consistency.

UI/UX Design

I design digital experiences through user research, wireframing, and prototyping. Interfaces that are clear, functional, and aligned with business goals.

UI/UX Design

I design digital experiences through user research, wireframing, and prototyping. Interfaces that are clear, functional, and aligned with business goals.

Slide Decks
Copywriting
Brand Graphics
Brand Migration
Package Design
Branding

Optimization
Brand Landing Pages
Social Media
Icons
Brand Visibility
Brand Integrations

FAQ'S

Answers

Find answers to common questions about my design process, services etc…

Product Design

Brand Identity Design

Branding

See how it works

What services do you provide?

I specialize in brand identity and package design, with experience in web design, UI/UX, and to create brand experiences.

How do I start working with you?

What design tools do you use?

How long does a project take?

Do you provide revisions?

What industries do you work with?

Do you offer development services?

What is your pricing structure?

Can you redesign my existing website?

What services do you provide?

I specialize in brand identity and package design, with experience in web design, UI/UX, and to create brand experiences.

How do I start working with you?

What design tools do you use?

How long does a project take?

Do you provide revisions?

What industries do you work with?

Do you offer development services?

What is your pricing structure?

Can you redesign my existing website?